Skills & Competencies for Top E-commerce Executive

Top E-commerce Executive job profile

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JOB SUMMARY for Top E-commerce Executive

Develops and articulates the overall vision, strategy, and capacity needed to support organizational long-term and short-term e-commerce sales growth goals.

JOB RESPONSIBILITIES for Top E-commerce Executive

Evaluates and recommends e-commerce investments & initiatives and leads the development of business cases and marketing plans. Identifies opportunities for innovation and expansion of customer engagement and revenue using data and analytics to study traffic, trends, customer touchpoints, and pain points. Partners with stakeholders across the organization to optimize digital channels. Prioritizes and plans technical projects for improvements to customer experience, new e-commerce features and offerings.

Top E-commerce Executive SALARY RANGE

BASE 50%
$262,514
TOTAL 50%
$324,713
Job Level
M05
Job Code
IT10000207
Education/Degree
Bachelor's Degree
Reports To
Top Management

Top E-commerce Executive Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Top E-commerce Executive skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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11 general skills or competencies (Job family competencies) for Top E-commerce Executive

1 Job Family Competencies – Digital Marketing
Proficiency Level -4
Skill definition-Proactively using online platforms and digital channels to promote or sell the company's products and services.
Level 1 Behaviors
(General Familiarity)
Compares the difference between inbound marketing and digital marketing.
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Level 2 Behaviors
(Light Experience)
Assists in implementing digital marketing campaigns.
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Level 3 Behaviors
(Moderate Experience)
Analyzes digital marketing metrics and KPIs to measure the success of a business's marketing efforts online.
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Level 4 Behaviors
(Extensive Experience)
Creates and leverages KPIs to assess the effectiveness of digital marketing campaigns.
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Level 5 Behaviors
(Mastery)
Creates digital marketing plans to maximize our revenue production and engagement initiatives.
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2 Job Family Competencies – E- Commerce
Proficiency Level -4
Skill definition-Purchasing and selling goods and services over the internet to expand customer reach and drive profitable growth for the business.
Level 1 Behaviors
(General Familiarity)
Explains the importance of email marketing and audience segmentation in e-commerce operations.
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Level 2 Behaviors
(Light Experience)
Helps in ensuring e-commerce activities align with our marketing objectives.
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Level 3 Behaviors
(Moderate Experience)
Implements best practices for new product listings, content creation, and website maintenance.
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Level 4 Behaviors
(Extensive Experience)
Introduces advanced e-commerce marketing methods to achieve profitable business growth.
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Level 5 Behaviors
(Mastery)
Develops e-commerce strategy and platform to maximize our commercial potential.
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3 Top E-commerce Executive - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Top E-commerce Executive
Proficiency Level - 4
5 Competency for - Top E-commerce Executive
Proficiency Level - 5

12 soft skills or competencies (core competencies) for Top E-commerce Executive

1 Core Competencies – Financial Acumen
Proficiency Level -4
Skill definition-Obtaining financial information and applying financial understanding to foster sound judgment and correct business decisions.
Level 1 Behaviors
(General Familiarity)
Identifies basic approaches used to earn profits and increase profitability.
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Level 2 Behaviors
(Light Experience)
Assists in designing strategies for overcoming arising financial constraints in our business.
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Level 3 Behaviors
(Moderate Experience)
Maintains adequate cash flow following established regulations.
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Level 4 Behaviors
(Extensive Experience)
Establishes a working environment that encourages and fosters fiscal responsibility.
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Level 5 Behaviors
(Mastery)
Designs data-gathering procedures to streamline the collection of financial information within our business.
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2 Core Competencies – Goal Setting
Proficiency Level -5
Skill definition-Identifying, developing and tracking clear goals to support business strategies.
Level 1 Behaviors
(General Familiarity)
Explains the relationships and differences between strategy and goal.
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Level 2 Behaviors
(Light Experience)
Escalates concerns and issues regarding goal setting and modifications, as necessary.
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Level 3 Behaviors
(Moderate Experience)
Implements the goal setting strategies and best practices throughout our business.
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Level 4 Behaviors
(Extensive Experience)
Drives continuous improvements regarding the processes and tools for goal setting and tracking.
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Level 5 Behaviors
(Mastery)
Fosters effective methods and best practices of goal setting and communication.
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3 Top E-commerce Executive - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Top E-commerce Executive
Proficiency Level - 4
5 Competency for - Top E-commerce Executive
Proficiency Level - 5

Summary of Top E-commerce Executive skills and competencies

There are 0 hard skills for Top E-commerce Executive.
11 general skills for Top E-commerce Executive, Digital Marketing, E- Commerce, Email Marketing, etc.
12 soft skills for Top E-commerce Executive, Financial Acumen, Goal Setting, Driving Results, etc.
While the list totals 23 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Top E-commerce Executive, he or she needs to be skilled in Financial Acumen, be an expert in Goal Setting, and be an expert in Driving Results.

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